Nintendo V.S ValueAct

Recently a company called ValueAct Capital Partners has bought about 2% of Nintendo’s stock shares, or about 1.1 billion dollars. They claim that while Nintendo has been doing fine so far they could stand to improve and be more like EA or Ubisoft, companies they are claiming to be “thriving” in today’s market.

Now this is alarming for a few reasons. First, the company ValueAct want Nintendo to emulate that are more prone to legally questionable means of making money, or lootboxs, and heavy amounts of micro-transactions. ValueAct also wants Nintendo to break into new markets like movies, and T.V. shows. This is pretty awful for many reasons, like Nintendo is the leader of creativity and originality in the gaming industry. Many of their consoles and games are unique and do their best to be devoid of content that most gamers despise like lootboxes. Now this hostile takeover might seem scary but Nintendo has said it’s ready to fight back against people trying to change the company and they have already started talking with ValueAct to make sure they don’t do anything too hasty.